Herbal Aloe Fortifying Shampoo

Give your hair the care it deserves with Herbal Aloe Fortifying Shampoo.

Herbal Aloe Fortifying Shampoo reduces hair breakage by 90%, leaving hair 10 times stronger after just one use.*

Expertly crafted with aloe vera and select botanical extracts, this shampoo gently yet effectively cleanses. It removes dirt, excess oil, and product buildup without leaving hair dry or brittle. This color-preserving formula also features hydrolyzed wheat protein to protect, repair, and strengthen hair.

From fine to thick and straight to curly, Herbal Aloe Fortifying Shampoo is suitable for all hair types.

*When used in conjunction with Herbal Aloe Fortifying Conditioner on untreated hair. Results based on a Strengthening and Breakage Study. Average value obtained from a combing test conducted by an independent research laboratory on "damaged" hair. The number of broken fibers on untreated hair after applying Fortifying Shampoo and Fortifying Conditioner was compared.